The Missouri School Public Relations Association (MOSPRA) invites you to enter the only awards program in Missouri specifically recognizing high quality school publications and materials that promote the mission and message of a school district. The MOSPRA Communications Contest is designed to provide recognition for creative and effective work in school public relations, as well as valuable feedback from public relations professionals.

Each entry will be evaluated and assigned an award category based upon points awarded. Those earning Awards of Excellence will be recognized publicly at the MOSPRA Fall Conference. School public relations professionals from across the country will be judging this contest. Valuable feedback from these judges will be provided for all contest entries.

Contest Awards

All entries will be assigned an award category based on points received. Point values and categories are noted below. Those receiving the Award of Excellence will be recognized at the MOSPRA Fall Conference. In addition, the work will be showcased to all members through the MOSPRA Update e-news.

Award of Excellence: 95% to 100% of the points possible
Award of Merit: 82% to 94% of the points possible
Award of Commendation: 65% to 81% of the points possible

Contest Criteria

Each entry will be judged by communications professionals. This valuable feedback will be provided for all entries. Please note that certain categories have specific requirements which are listed within the category descriptions. Overall, judges will consider factors such as:

• Writing style and clarity

• How the design supports the message

• Whether the communications tool is appropriate for and effective with its intended audience

The Golden Achievement categories require supporting materials and a one-page summary (single-sided) that clearly demonstrates the four essential steps of all public relations programs:

Research: Evidence of analysis of need for the program or activity and state goals of the program or activity
Planning: Evidence of planning to address the need for the program or activity
Implementation: Evidence that activities, including communications, were carried out as planned
Evaluation: Evidence that an evaluation component was included in the development of the plan and carried out

The evaluation must include a way to measure success of the program or activity and evidence of objective evaluation of communication techniques used.

 

DEADLINE TO ENTER IS JULY 26, 2024!

Cost and Payment Options:

$35 for the first entry and $30 per additional entry.

ENTRIES WILL BE ACCEPTED STARTING JUNE 4, 2024

To pay for your submissions, please visit https://mospra.memberclicks.net/ and click on the Events tab. You will see that you may pay for your initial and any subsequent submissions. You will have the option to pay via credit card or have an invoice sent to you and pay by check. The invoice will note the address to send the check:

MOSPRA
Executive Director
Missouri School Public Relations Association
3550 Amazonas Drive
Jefferson City, MO 65109